Search Engine Optimization
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Search Engine Optimization
is a vital marketing tool for your company. The higher your search engine ranking the more likely you are to increase your web traffic.
Search Engine Optimization (SEO) is the science of search as it relates to marketing on the web. It is combining programming with business, persuasion and sales into a written form capable of maintaining desired revenue goals while achieving high rankings in the organic sections of search engine results pages. It is not just technical, nor copywriting, nor links, nor just search engine submission, but an intricate blend of over a hundred variables into the fabric of a website.
How can HRSD Technologies help?
We specialize in implementing the necessary steps to optimize your web site to its highest potential. We will develop your web site to take advantage of the algorithms search engines use to rank your site. The end result will be a higher search engine ranking for your business therefore boosting your company’s visibility and sales potential.
How is this accomplished?
HRSD Technologies has developed a SEO strategy that optimizes your web site from the ground up. Our research allows us to gear your web site towards specific targeted clientele. We do this by optimizing each page in your site with search specific keywords or phrases that are pertinent to your product. The prominence, weight, frequency and proximity of these keywords allow us to take advantage of the search engine algorithm, resulting in a higher ranking for your company. We also submit our client’s web sites to over 275 search engines and directories world wide. This helps give our clients immediate exposure and sales potential. From there we monitor your web sites traffic and fine tune our process until the desired result is met.
Our ultimate goal is to assist your company in obtaining high organic rankings within major search engines like Alta Vista, AOL Web Search, AskJeeves, Teoma, Google, Inktomi, MSN, Open Directory, Yahoo Directory and Yahoo Index.
Although no firm can guarantee search results, our goal is to assist your company reach the top 3 pages of these popular search engines.
Services we offer within our Search Engine Optimization Plan:
- Necessary research and finalization of keywords to be utilized within the promotion of the website. This will include identification of specific keywords to be used on specific pages within the website.
- Revising existing and new pages to be optimized for the search engines. This will include a review of each page title, description, keywords, headings, comments, image ALT tags, link tags and the text appearing in the body of the page.
- Content review of web pages – in some cases it might be appropriate for us to create additional web pages focused on specific content. Under most situations, this step requires updating your current content structure to comply with search engine and directory requirements.
- Submission of revised pages to each of the monitored search engines and directories. This step is a manual process that is performed on a monthly basis.
- Period review of ranking reports to determine if your web pages need revisions or submission activity, and if so, then those services are provided.